english-episodes · ABR Shorts

Plan Is Not Strategy

September 21, 2026 · 11:06

A detailed timeline, an impressive Gantt chart and a long list of tasks can create a powerful sense of control. Yet none of them answers the essential question: what game are we playing, and how will we win? In this episode of African Business Revolution, YannicK KOUNGA explains why a plan is not a strategy — and why confusing the two can be fatal in African markets where capital is scarce, infrastructure is frag…